Amazon DSP: A Game-Changer for Amazon Sellers

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Amazon DSP provides a technology platform for planning campaigns, designing creatives, organizing audience data, finding and buying inventory, and measuring and optimizing campaigns. As a premier Amazon DSP marketing agency, Nuanced Media has the tools to support you, not just in launching your products, but also helping your Amazon business succeed. We work to drive profit and reduce time through audience targeting and dynamic ads.

Amazon DSP Is a Game-Changer for Amazon Sellers

Let’s consider what Amazon brings to the table. It’s a company that is generating as much as half of all e-commerce sales and as much as five percent of all retail sales in the United States, according to some reports. One key reason for this is Amazon’s Prime Membership. It lures in consumers to pay a fee to use the site to get faster shipping and better service. To Amazon, Prime Memberships are incredibly valuable to the business model. This shows just how large and growing the site is.

How Does Amazon DSP Work?

At Amzexact, we take an all-encompassing holistic approach to creating your eCommerce marketing campaigns integrated consulting service for Amazon. We understand that your products are unique to your company and should be treated accordingly. Our experienced retail marketing team focuses on collaboration, competitive research, and marketing strategy to understand your unique client base and what drives their purchasing decisions. As a top eCommerce agency, it is our goal to provide your business with an unfair eCommerce advantage that focuses on a multi-channel and researched backed approach that will raise the bar for your eCommerce sales.

200%

sales increase of first months total every month for 3 months

32

sales increase of first months total every month for 3 months

11x

sales increase of first months total every month for 3 months

Getting Started with Amazon DSP

Introducing Amazon DSP to your advertising toolbelt will give your business exclusive access to Amazon data and analysis tools. Here’s why and how DSP will work for you and your Amazon business.

Leverage the Perfect Ads with Pixelization and Data Management

Amazon DSP offers businesses tools to reach their perfect audiences. In implementing unique tracking pixels, prospecting with Amazon’s Data Management Platform, and utilizing your own CRM data (also known as “hashed audiences”), you are able to deliver relevant advertisements to your audiences.

Relevant Ads for High Intent Audiences on All Devices

Only Amazon DSP enables advertisers to programmatically advertise display and video ads on Amazon sites, mobile apps, devices, owned-and-operated sites and apps (such as Fire TV Stick, Zappos, and IMDb), and large third-party exchanges. Amazon DSP gives you custom flexibility, transparency, and control to reach audiences with the right ads in the right places.

Increase Campaign Effectiveness For the Customer’s Journey

Amazon DSP allows you to use real buyer awareness to generate and segment audiences, scaling efforts across the sales funnel and on multiple platforms. Investing in this kind of prospecting enables brands to measure campaign effectiveness through the customer journey. This data can then be used in campaign optimization, updating the phases of the funnel for new and existing customers.

Our Clients Who Use Amazon DSP

How Amazon DSP Makes a Difference

Proprietary Amazon First-party Data

Dynamic Ads Fueled by Machine Learning

Actionable Insights and Unified Measurement

Comprehensive and Unique Inventory

The Flexibility and Transparency of Successful Optimization

Analyze the effectiveness of your campaigns and make actionable changes based on data driven analysis. Your ads will only continue to get more effective for your audiences.

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