FREE AMAZON SELLER TOOL
Free Amazon Target ACoS Calculator
Enter your price, costs, and profit goal. See how much you can afford to spend on ads for one sale.
YOUR PRODUCT
Plan one product at a time. Use the same currency for price and costs. These numbers are an example.
Your target ACoS30.0%
Where one sale goes30.00
Costs18.00
Ads9.00
Profit left3.00
Max ad spend per sale9.00Same currency as your price
Break-even ACoS40.0%
With this example, aim for 30% ACoS or lower to keep 10% profit.
This is a planning target for one product, not a guarantee. Add all per-sale costs before using it to set a campaign goal. Returns, taxes, discounts, and other costs can change the result.
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Set a target.
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We can help connect your target ACoS to product margin, listing quality, campaign structure, and growth goals.