SMART BUDGET PLANNING
Amazon PPC
Budget Calculator
Enter CPC, clicks, orders, and targets to see your campaign’s spending pace.
Enter the numbers from this month if today is after the 15th. Otherwise, use the last 30 days.
YOUR CAMPAIGN NUMBERS CALCULATED FROM YOUR INPUTS
Daily budget to match this spending pace—
Based on the selected reporting period.
Estimated monthly budget at this pace—
Ad spend in the period—
MORE USEFUL NUMBERS
Order rate—
Ad cost per order—
Average clicks per target—
Enter your four campaign numbers, then select Calculate Budget.
Spend = CPC × clicks. Daily budget at the same pace = spend ÷ days in the period. Monthly budget = daily pace × days this month. Orders and targets add context, but they cannot prove an “optimal” budget.
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Set the budget.
Then watch the results.
We can help you connect spend, conversion, and product margin before you scale.